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Guides for Small Business Owners, Not Developers

Practical answers on ecommerce costs, platforms, SEO, and website support — written to help you decide, not to sell you something.

Pricing Guide

How Much Does an Ecommerce Website Cost for a Small Business?

A 2026 breakdown of what stores actually cost — platform fees, one-time build costs, and the hidden monthly charges to watch for.

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Platform Comparison

Ecommerce Templates (ECT) vs Shopify vs WooCommerce

A vendor-neutral comparison of three very different ways to run a small business store.

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Redesign Checklist

15 Things to Fix Before You Relaunch Your Website

Most redesign traffic drops aren't from the new design — they're from skipped basics. Here's what to check first.

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SEO Guide

Local SEO for Small Business Websites

A practical starter guide — Google Business Profile, NAP consistency, reviews, and local schema markup.

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Support Plans Explained

Do I Actually Need a Website Support Plan?

What actually breaks on a small business site after launch, how often, and when a support plan pays for itself.

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Build Timeline

How Long Does It Take to Build an Ecommerce Site?

A realistic day-by-day look at what actually happens between "I want an online store" and "I'm live."

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Social Media

Do Small Businesses Actually Need Social Media to Sell Online?

When social media drives real sales, when it doesn't, and how to decide where to spend your limited time.

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Conversion

7 Reasons Small Business Websites Lose Sales (and How to Fix Them)

The most common leaks — slow load times, confusing checkout, weak search visibility — and how to fix each one.

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